aba-banking-blog

Card-Linked Rewards Give Banks a Competitive Edge

Everybody loves to be rewarded. Whether it’s a free cup of joe at a local coffee shop or a special sales discount at a favorite store, getting a little “thank you” from a business can go a long way in boosting customer satisfaction and loyalty. Bank customers are no different—in a recent survey by CGI, […]

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Buzz Points Joins the Symitar Vendor Integration Program

AUSTIN, Texas, June 28, 2016 – Buzz Points, Inc., the Austin, Texas-based rewards and marketing platform focused on furthering the “bank local, buy local” movement, has joined the Symitar® Vendor Integration Program (VIP). Symitar, a division of Jack Henry & Associates, Inc.® (NASDAQ: JKHY) and the recognized leader in core data processing and ancillary technology […]

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Building A Community Brand: Rewards Program Creates A ‘Buzz’ Locally

Credit unions can seize on the “buy local” theme to extend their brand within the community by offering a local rewards program. One such rewards provider is Buzz Points, a CUNA Strategic Services alliance provider. It offers an integrated rewards and marketing platform that connects area merchants, community financial institutions, and consumers. Buzz Points users […]

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3 Key Ingredients for a Strong Rewards Program

Did you know that 88% of consumers view rewards as a top priority when choosing where to bank1? In fact, nearly two thirds of consumers are willing to increase wallet share to take part in banking rewards programs2. Since megabanks have cut back on their rewards programs after the Durbin Amendment in 20113, the timing […]